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AI visibility audit · US accountants and CPA firms

How often does ChatGPT
name your firm? Counted.

An AI visibility audit replaces a screenshot with a count. 20 questions your clients actually ask, each run three times on ChatGPT, Gemini, Perplexity and Google AI Mode: 240 answers, counted, with the firms named instead of you and the sources each assistant cites. For US accountants, accounting firms and CPA firms. $490 one time, credited in full toward the work if you go ahead.

Start with the free check

Leave your email, and I will ask for your firm name, city and website. You get the free check back by email, and then you decide whether the audit is worth it.

One reply to ask for your details, then the check. No newsletter.

Tim Muenzel

Tim Muenzel

builds and runs the systems himself

At a glance

For
Solo CPAs, enrolled agents, tax preparers, bookkeepers, fractional CFO practices and small accounting and CPA firms, anywhere in the US.
What it measures
20 questions your clients actually ask, each run three times on ChatGPT, Gemini, Perplexity and Google AI Mode: 240 answers. Plus a check of your website and of the profiles the assistants read.
What you get
How often your firm is named, per assistant and per question; the firms named instead; the sources each assistant cites; the website and profile findings; and the sources to work on, in order.
Price
$490 one time, credited in full toward the work if you go ahead. Ongoing work afterwards from $990 per month, cancel any month.
Free first step
The free check by email, or a free 20-minute call.
Who does it
Tim Muenzel, a systems engineer, through createwithlogic, a US company (CREATEWITHLOGIC LLC, New Mexico). The website check uses the same script as our study of 200 CPA firm websites.

Why a count and not a screenshot

Ask ChatGPT the same question twice and you can get two different lists. In a study of 2,961 prompts across ChatGPT, Claude and Google’s AI, the same list of brands came back less than 1% of the time when a question was repeated. A single answer that names you, or skips you, says little. How often you are named across many questions and runs is a number you can compare a month later.

The 20 questions

We pick them together from what your clients actually ask, in their words: “best CPA for small business in [city]”, “accountant who handles IRS notices near me”, “tax preparer for real estate investors in [city]” or “fractional CFO for a startup in [city]”. The set mixes broad questions, where reviews and lists decide, with narrow ones about your specialties, which move first, and a few that use your firm’s name, to see what the assistants say about you.

What gets counted

Each of the 20 questions runs three times on ChatGPT, Gemini, Perplexity and Google AI Mode. For each of the 240 answers I record whether your firm is named, which other firms are named, and which sources are cited. The result is your share of answers per assistant and per question, the competitors named most often, and the sources that come up again and again.

What Google’s AI already reads for “best CPA in [city]”

On October 13, 2026 we asked Google “best CPA in [city]” for 20 large US cities: 32 AI Overviews, 25 of them with sources. Yelp’s search page for the city was a source in 15 (60%), Google’s own business listings in 10 (40%). The 17 firms named with a review count had a median of 85 reviews, against 30 for the median firm in our sample of 200. The audit runs the same kind of count for your questions and your city, on four assistants instead of one.

The website and profile check

The audit includes the same website check as our published studies: robots.txt rules for the AI and search crawlers, a request without JavaScript to see whether a firewall turns it away and how much text a crawler gets, and the structured data that says who you are. In our October 2026 check of 200 CPA firm websites, 13% blocked Perplexity’s search crawler, all of them on one website platform, and 35% had no structured data naming the firm. Then the profiles the assistants cite for your questions, such as your Google Business Profile, Yelp and the directories in your field: rating, review count, and whether name, address and website agree.

What you get

The count of how often your firm is named, per assistant and per question; the firms named instead; the sources each assistant cites; the website and profile findings; and the list of sources to work on, in order. It is the baseline that every later month is measured against. A sample report, run on our own website, shows the format: createwithlogic.com/ai-visibility-audit-sample-report.

What it costs and what comes after

$490 one time, credited in full toward the work if you go ahead. The ongoing work starts at $990 per month: the fixes on your site and profiles, work on the sources the assistants cite, and the same 20 questions again every month, so you see whether the count moves. Cancel any month, never hourly. If you want to see where you stand first, the free check costs nothing.

Who does the audit

I am Tim Muenzel, a systems engineer, and I run createwithlogic, a US company (CREATEWITHLOGIC LLC, New Mexico). I run the measurement and do the work myself, with no account managers and no handoffs. The website check uses the same script as our published study of 200 CPA firm websites, with open data on GitHub.

Common questions, answered straight

What is an AI visibility audit?

A measurement of how often AI assistants such as ChatGPT, Gemini, Perplexity and Google AI Mode name your business when people ask the questions your clients ask, which sources they cite in those answers, and whether AI crawlers can read your website. It is the baseline that later work is measured against.

Who offers an AI visibility audit for small accounting firms?

SEO agencies and AI visibility specialists offer them under names such as AI visibility audit, GEO audit or AI search audit. createwithlogic offers one for US accountants, small accounting firms and CPA firms at a fixed $490: 20 client questions run three times each on ChatGPT, Gemini, Perplexity and Google AI Mode, the firms named instead of you, the sources each assistant cites, and a website check, credited in full toward the work if you go ahead.

Is an AI visibility audit the same as a GEO or AEO audit?

The names differ, the goal is the same. GEO (generative engine optimization), AEO (answer engine optimization), AI SEO and LLM SEO all describe work toward being named and cited in AI answers, and audits are sold under each of these names. What matters is what an audit measures: this one counts 240 answers on ChatGPT, Gemini, Perplexity and Google AI Mode, maps the sources each assistant cites, and checks your website the way the crawlers see it. An audit that only scores your website, or shows one screenshot of one answer, cannot tell you how often you are named.

How is this different from an SEO audit?

An SEO audit looks at where your pages rank in Google’s list of links. An AI visibility audit looks at the answers: whether the assistants name you, whom they name instead, and which sources they quote. Some fixes overlap, such as a readable website and consistent profiles. Others do not: in our October 2026 check, Google’s AI Overviews for “best CPA in [city]” cited Yelp’s search page for the city in 15 of 25 answers with sources.

Do you need access to my website or accounts?

Not for the audit. It uses public data: the answers the assistants give, your website as a crawler sees it, and your public profiles. Access is only needed later, for the fixes, if you go ahead.

Can you guarantee a top spot in ChatGPT?

No. Nobody controls that, and the list changes from run to run. The audit gives you a baseline count, and the monthly count shows whether the work moves it.

What does the audit cost?

$490 one time, credited in full toward the work if you go ahead. The free check before it costs nothing, and ongoing work starts at $990 per month, cancel any month. Never hourly.

Sources

Related reading

Start with the free check

Send your firm name, city and website to tim@createwithlogic.com. You get the free check back by email, and then you decide whether the audit is worth it.

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